Lindsay Ratcliffe – Resilience and Rebirth

Posted by Rodan + Fields on Thursday, August 9th, 2018

Lindsay Ratcliffe’s story begins long before she found Rodan + Fields. Lindsay had a full life as a speech pathologist and planned on continuing to grow her young family. Everything came to a crashing halt when, at 29 years old, she became a widow and single mother overnight. “My first husband lost his battle with cancer, which was something I didn’t ever foresee happening. It was a terrible season and a really dark time in my life.” Many of Lindsay’s friends and sorority sisters shared R+F with her during this time, but she obviously wasn’t interested. “The first time somebody reached out to me on Facebook, it was only about six months after my husband passed away. Unfortunately, at that time I just wasn’t capable of taking anything else on.”

Rodan + Fields Consultant - Lindsay Ratcliffe

Changing circumstances

Lindsay didn’t give the matter a second thought until a year later, when Cristina DiMarzio spoke to Lindsay about R+F. Surprisingly, Lindsay then became a Preferred Customer. “I really struggled with my skin after my son was born, and the REVERSE Regimen got me hook, line, and sinker. The appearance of my skin started changing and I absolutely loved the products.” Every time Lindsay reordered her products, Cristina mentioned the business — but she still remained a very happy skincare user for a year and a half without any intention of doing more.

Lindsay worked hard to rebuild her life during these months, and eventually found herself in a place to start welcoming new blessings. “I was trying to work through and overcome a pretty dark season of grief, but after I met my second husband, the timing just clicked. Cristina mentioned the business to me again right after we got married and I was a little more open to it. I still didn’t see myself as someone who would take this all the way, but I think she saw potential in me that I didn’t see myself. She knew I was a go-getter and that I could do anything I put my mind to.”

Rodan + Fields Consultant - Lindsay Ratcliffe & Husband

Lindsay with her husband, Cooney, in Banff Canada on LV Circle trip — June 2016.

Shifting her perspective

Lindsay became a Rodan + Fields Independent Consultant in August 2015. “I wanted to get my products at wholesale cost and to help support our family with any earnings I made. Then we found out I was pregnant with my second child, and I found myself longing for more flexibility and a longer maternity leave than was offered in my position as a speech pathologist. When I was pregnant with my first, I bore the financial burden of all our living expenses and medical bills, only getting a very short six weeks at home with my little guy. I felt like I had the weight of the world on my shoulders. I wanted things to be different the second time around.”

Rodan + Fields Consultant - Lindsay Ratcliffe & Daughter

Lindsay and her newborn daughter, Reagan.

Lindsay took her time getting started as an entrepreneur. “I posted very casually on social media and I didn’t have a desire to make this a life-changing business. For about six months, I was very sheepish in how I shared Rodan + Fields. My best friend Jackie joined me in business, and although neither of us really had any idea what we were doing, we jumped in together. I saw my business growing from the very small nooks and crannies of time I was putting in, and I wondered what it could be if I actually treated it like a business. That’s when I had a ‘lightbulb’ experience and realized this business could truly be life-changing.” Lindsay started devoting around 10 hours per week to R+F work. She hit Level V by the end of her first year in business and proceeded to achieve Premiere, Elite, and Lexus by May 2018.

Rodan + Fields Consultant - Lindsay Ratcliffe & Family

Linsay and Cooney with their son Tristan, daughter Charleigh, and pregnant with daughter Reagan.

Seeing new benefits

Lindsay continues to be surprised and overjoyed at the benefits of owning her own Rodan + Fields business. “When I came home from my Level V Circle trip to Banff I finally became a stay-at-home mom, walking away from nearly a decade as a full-time speech therapist. When our third child arrived I didn’t even have to think about maternity leave. Our finances are incredibly different now and we’re able to do a lot of things we probably wouldn’t be able to do without R+F. We’re able to be present, we’re able to give a whole lot more than I ever imagined, and we’re able to have the freedom and flexibility that this business offers.”

Overall, in both careers, Lindsay found her greatest sense of fulfillment in serving others. “Helping people and making a greater impact on people’s lives is something that’s born and bred in me. My speech therapy career was very fulfilling because I helped families every single day. While I still get to work when I want and wear both hats, so to speak, it was pretty unexpected that Rodan + Fields could fill that void in my life. It’s almost like I traded in one way of making a difference for another, and I love that my skincare business has made a tremendous impact on the lives of so many around me.”

Rodan + Fields Consultant - Lindsay Ratcliffe at Convention

Lindsay at Convention 2016 with her “R+F Besties”: LV Rebecca Wagner, LV Jenny Sumner Carswell, and Premier LV Jackie Plack.

Sharing the possibility

Lindsay is currently aiming for RFX and has even bigger dreams for her future. “My husband and I eventually want to build our forever home and gain even more job flexibility. For now, we’re just working diligently and letting the big dreams in our hearts come forth. I also want to help my team members make this business what they want and need it to be for their families. Our Team Illuminate motto is to be a light, everywhere we go, no matter who we encounter — and I’m dedicated to showing people that no matter where they start this journey, if they have a desire in their heart to accomplish big dreams, anything is possible. This is so much more than skincare. R+F is truly a life-changing blessing, and in return, we have the opportunity to turn around and be a light for others.”

Rodan + Fields Consultant - Lindsay Ratcliffe & Team

Team Illuminate at their retreat  Feb 2018.

“The gist of my story is, I never thought this business would be what it is now for me and my family. It’s been a tremendous journey of personal growth and self-development. I’ve become stronger and even more resilient through this journey. Rodan + Fields truly became the vehicle for change I was longing for and allows us to give more, do more, and be more. It’s been a tremendous blessing for me and a huge accomplishment.”

To contact Lindsay about joining her team or purchasing products, connect with her here.


Tell Me More…

What one word do you most relate to? Perseverance

Have there been any especially significant people in your R+F journey? My Sponsor Cristina DiMarzio, Mama Bear Cindy Santi, and my best friend Jackie Plack who was my first business partner and Premier LV leader on my team.

Where do you draw your inspiration from in life? My faith, Maya Angelou, Brene Brown, Shauna Niequist, Bethel Worship, and the amazing RFX leaders paving the way.

Trait you most admire in others? Sincerity and kindness

What is your best R+F team memory? The day we announced to my team on FB Live that we wrapped up month four and we’re a Lexus Achieving team!




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